Shopify Plus Design & Development Services

VESNA helps growing ecommerce brands build Shopify Plus stores that convert better, scale faster, and operate with less friction.

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A Shopify Plus build shaped around growth, UX, and operational logic.

A successful Shopify Plus store is more than a visual redesign. It needs clear product architecture, fast mobile performance, flexible content systems, clean checkout flows, and backend logic your team can actually manage. VESNA works across strategy, UX, design, development, and optimization to turn Shopify Plus into a stronger ecommerce system.
We define the structure before design and development begin.

Before building, we clarify the business model, customer journey, product catalog, conversion gaps, app stack, content needs, and operational requirements. This gives the project a clear technical and creative direction before visual design or development starts.

Shopify Plus Strategy

  • Technical discovery
  • Customer journey mapping
  • Catalog and collection structure
  • App and integration review
  • Conversion opportunity mapping
  • Launch roadmap

Conversion-focused ecommerce design for premium Shopify Plus brands.

VESNA designs ecommerce experiences that balance brand, usability, and measurable growth. We create page systems for homepage, collections, PDPs, landing pages, cart, checkout, account, and post-purchase journeys so customers can understand the product faster and move through the store with less friction.

  • Homepage UX
  • Collection and filtering UX
  • Product page design
  • Cart and checkout flow
  • Mobile-first design
  • Design system components
  • Content blocks for campaigns and launches

Custom Shopify Plus development built for speed, flexibility, and scale.

We build Shopify Plus storefronts that are clean, fast, responsive, and easy to manage. Development can include custom themes, reusable sections, metafields, CMS logic, app configuration, tracking, performance optimization, and launch support.

  • Custom Shopify theme development
  • Reusable Shopify sections
  • Metafields and dynamic content
  • App setup and configuration
  • Tracking and analytics setup
  • Performance optimization
  • QA and launch support

Replatforming

For brands moving from another platform, VESNA helps organize the migration around content, products, URLs, SEO, customer experience, and backend workflows. The goal is a smoother Shopify Plus transition with stronger UX and a more scalable store structure.

  • Platform migration planning
  • Product and collection migration logic
  • URL and SEO structure
  • Content migration support
  • App stack planning
  • Redirect mapping
  • Pre-launch QA

What we can build and optimize inside Shopify Plus.

  • Custom storefront design
  • Advanced product pages
  • Collection and filtering systems
  • B2B and wholesale flows
  • International storefront structure
  • Subscription and loyalty UX
  • Email and SMS integration
  • Personalized content blocks
  • Analytics and tracking setup
  • Post-purchase optimization
  • Landing pages for campaigns
  • Operational CMS systems

Built for ecommerce brands ready to scale beyond a basic Shopify setup.

This service is for brands that need a stronger commerce system: growing product catalogs, higher traffic, more complex customer journeys, multiple markets, B2B or wholesale needs, subscriptions, loyalty, or a premium brand experience that needs to convert better.

  • Fashion, beauty, wellness, lifestyle, CPG, and premium consumer brands
  • Shopify brands outgrowing their current theme
  • Brands moving to Shopify Plus
  • Teams preparing for growth, launches, or international expansion
  • Brands needing better conversion, mobile UX, speed, and content flexibility

Approach

VESNA brings together ecommerce UX, CRO, visual systems, and technical structure to help brands improve the way customers browse, understand, and buy.

Reserve your seat

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Option 1

Partnership Offer Rewrite

For companies that need to fix the current offer and outreach message.

What’s included:

  • Review of the current partnership offer
  • Repositioning for digital agencies
  • Clear partner value proposition
  • Revised compensation framing
  • Rewritten cold outreach message
  • One follow-up message
  • Clear call to action
  • One revision

Option 2

Complete Partner Acquisition Funnel

For companies that need a full system for attracting and converting agency partners.

What’s included:

  • Partner audience segmentation
  • Separate positioning for referral partners and digital agencies
  • Partnership offer structure
  • Agency risk and reputation protection model
  • Compensation and partner value structure
  • Cold outreach sequence
  • Follow-up sequence
  • Personalized landing page copy
  • Lead qualification flow
  • Conversion path
  • Calls to action
  • Implementation roadmap
  • Two revisions

Partner Inquiry

Tell us how you would like to collaborate with Santa Barbara WR.